The Consumer Guarantees

The Consumer Guarantees Act is a foundation bit of enactment. Its job is to ensure purchasers. Under the Act, your purchaser rights are communicated as a progression of â€Å"guarantees† that a merchant naturally makes to you when you purchase any products or administrations customarily bought for individual use.In this guide, we clarify what those rights are, and what to do in the event that you think your privileges have been penetrated. The Consumer Guarantees Act 1993 A Summary Presentation: The Act came into power on 1 April 1994 and doesn't make a difference to any agreement for the flexibly of products or administrations made before this date (Section 56). It is a critical bit of enactment and is planned for forcing ensures in contracts for the flexibly of products and the exhibition of administrations for the customers advantage. It gives a privilege of review against providers and makers in regard of any disappointment of the merchandise or administrations to consent to the certifications. Definitions: Certain terms are characterized in the Act itself (Section 2). These definitions are significant in deciding in what conditions the Act will or won't have any significant bearing. The Act characterizes â€Å"Goods†, â€Å"Service†, â€Å"Supplier†, â€Å"Manufacturer†, â€Å"trade†, and different terms. The key definition in the Act is â€Å"Consumer†. This is characterized to mean an individual who:- (an) Acquires from a provider products or administrations of a sort customarily procured for individual, residential, or family use or utilization; and (b) Does not secure the merchandise or administrations, or hold oneself out as gaining the products or administrations, with the end goal of: (I) Re-providing them in exchange; orâ (ii) Consuming them over the span of a procedure of creation or production; or (iii) For the situation of merchandise, fixing or rewarding in exchange different products or apparatuses on land.† The meaning of â€Å"Consumer† is surprising and troublesome. The center is the standard use for which merchandise or administrations are obtained as opposed to the utilization proposed by the getting buyer. By method of model an agreement for the gracefully of ceramics to an organization that claims an eatery will be an agreement of flexibly of products subject to the Act on the grounds that albeit expected for business use, earthenware is usually gained for individual, residential or family use and utilization. To the extent the administrations provided by trip specialists are concerned it is ideal to continue on the premise that essentially the entirety of the administrations will be seen as a sort conventionally gained for individual or local use or utilization with the result that the Act will apply to those administrations. Ensures: The Act sets up one lot of ensures which apply corresponding to the gracefully of products and an alternate arrangement of ensures which apply comparable to the flexibly of administrations. This synopsis manages the ensures which the Act forces comparable to the gracefully of administrations. TAANZ likewise has a rundown of the ensures which are forced by the Act comparable to the gracefully of merchandise and if a part has an issue including the ensures material to flexibly of products the part can acquire a duplicate of that synopsis by reaching the TAANZ office. Assurances in Respect of the Supply of Services Where administrations are provided to a shopper there are four certifications gave by Part IV of the Act. These are:- (I) Guarantee as to Reasonable Care and Skill (Section 28). An assurance that administrations will be done with sensible ability and care. This assurance repeats in legal structure the current custom-based law commitments on Travel Agents to practice the ability and care of a sensible skillful expert trip specialist in playing out their administrations. The assurance doesn't expand the current lawful commitments of a trip specialist to act with sensible ability and care in the presentation of their capacity for their clients. Trip specialists had these commitments before the Act was passed. (ii) Guarantee as to Fitness for Particular Purpose (Section 29) An assurance that the administration, and any item coming about because of the administration, will be sensibly fit for a specific reason, and of such a nature and quality, that it can sensibly be relied upon to accomplish a specific outcome that the purchaser made known to the provider. This, the subsequent assurance, is huge and sets up another risk on trip specialists comparable to the presentation of administrations for clients. The (Section 29) requires the buyer to have made known their motivation to the trip specialist at or before the hour of making the agreement for gracefully of administrations for the client. The trouble with this specific assurance is that it is conceivable that trip specialists might be obligated for the activities or defaults of different providers of item where different providers neglect to perform at the levels expected of them. By method of model, if a client makes known specific needs as far as a vacation, for instance, a hotel which contains a fairway and tennis courts, and the trip specialist suggests a specific retreat as having the option to offer those types of assistance and offices, in the event that the hotel (out of the blue) neglects to give those offices then the trip specialist might be obligated. In like manner, this specific assurance has the ability to expand the risk of the trip specialist to remember disappointments for the piece of the providers of the genuine offices of movement settlement. This specific assurance is adjusted to a limited extent by Section 33 of the Act which expresses that there will be no privilege of change against a provider under the Act in regard of an assistance or any item coming about because of a help which neglects to agree to that ensure possibly as to readiness for specific reason in the event that it neglects to conform to that ensure simply because of any demonstration, or default, or exclusion of, or any portrayal made by any individual other than the provider or an operator or worker of the provider. TAANZ individuals should by the by take unique consideration when they are managing a client who has indicated a specific reason or that the courses of action which are made for him are to have a specific nature or quality or to accomplish a specific outcome. In such cases the trip specialist ought to know that if the client grumbles that the program or plan arranged by the trip specialist didn't fulfill the specific reason or give the offices of the nature and quality indicated by the client then there is significant potential for the client to make a move against the trip specialist in accordance with this specific assurance. This assurance won't have any significant bearing where the conditions show that the shopper doesn't depend on the suppliers’ ability or judgment, or, it is absurd for the buyer to depend on the suppliers’ expertise or judgment. TAANZ individuals ought to likewise guarantee that their expert reimbursement strategy will cover them for breaks of this assurance in conditions when they have not been careless. An increasingly point by point examination of this area is contained for the situation contemplates which show up toward the finish of this outline. (iii) Guarantee as to Time of Completion (Section 30) An assurance that the administration will be finished inside a sensible time regardless where the time isn't fixed by the agreement nor a technique for figuring the time gave in the agreement. This assurance isn't likely at a down to earth level to make issues for trip specialists. Trip specialists don't have issues finishing their errands with a sensible time span. Current innovation empowers trip specialists to complete reservation and booking work for all intents and purposes promptly and the purchaser is oftentimes instructed at the time with respect to enquiry regarding whether seats or settlement are accessible at the pertinent time. (iii) Guarantee as to Price (Section 31) An assurance that the shopper isn't obligated to pay to the provider in excess of a sensible cost for the administration regardless where the cost isn't fixed in the agreement nor a technique for figuring the cost gave in the agreement. When there is inability to conform to this assurance the shoppers right of review is to decline to address in excess of a sensible cost. Here again the idea of the administrations gave by trip specialists and the premise on which they are compensated imply that from a down to earth perspective this assurance isn't probably going to be one which influences trip specialists in any huge manner. Privileges of Redress Against Suppliers In Respect of Supply of Services Where the provider of an assistance neglects to consent to the ensures a purchaser may practice certain cures relying upon whether the disappointment can be helped or not (Section 32). Where a disappointment can be helped the customer may require the provider to cure it inside a sensible time. In the event that the provider disregards or won't do as such inside a sensible time a purchaser may have the disappointment helped somewhere else at the suppliers’ cost, or, drop the agreement for the gracefully of administration as per the necessities of the Act. Where a disappointment can't be helped or is of a considerable character the buyer may drop the agreement as per the prerequisites of the Act or get harms in pay of any decrease in estimation of the result of an assistance beneath the charge paid or payable by the purchaser. â€Å"substantial character† is characterized in the Act (Section 36). In either circumstance (can be helped; can't be cured) the purchaser can guarantee harms for any misfortune sensibly predictable as at risk to result from the disappointment. The special case is that no privilege of review is accessible against a provider in regard of a help or any item coming about because of an assistance which neglects to follow the assurance as to readiness for a specific reason (Section 29) or the assurance as to time for fulfillment (Section 30) if the reason is autonomous of human control or brought about by a demonstration or default or portrayal made by any individual other than the provider or worker or operator of the provider (Se

I Hate Writing Essays - How to Overcome Your Fear of Doing So

I Hate Writing Essays - How to Overcome Your Fear of Doing SoMost people find themselves writing essays at some point in their lives. In fact, most people don't even write essays to get an education.To be honest, it's much easier to just grab a pad of paper and a pen and type up a document on what you think you need to say for your homework or assignments paper. Many times, these are simple to prepare and you can usually turn them in at any school without much hassle. But if you truly hate writing essays, what can you do?Most people simply try to copy and paste what they've written previously so that they're able to feel comfortable with the essays that they're writing. This isn't the only way, however. As a matter of fact, it's actually quite difficult and it often involves many mistakes. Even if you do these things with perfection, you'll probably be asked to go back and redo all of your assignments to get points that you never earned.When this happens, a lot of students will go in to a panic. They'll feel a sense of failure that causes them to cry and complain about how they'll never get this assignment done. They'll even go so far as to threaten a teacher who will then try to give them extra work, even though they have already been warned.This is because they're afraid of losing more time to extra work and just making things worse than they already are. This happens quite often. Students sometimes fear that they'll fail. This is so common that it is referred to as the essay panic.But luckily, there is a solution for this type of anxiety that will help you get over your own anxiety and get to the point where you actually enjoy the process of writing essays. The solution is going to be finding a very good grammar guide, and also choosing one that will help you come up with ideas for your essay.Even if you do have to rewrite your own essay, a good guide will ensure that your writing style flows nicely. It will also help you choose the correct essay topic to use , which can be a very important part of a proper essay.Finally, you should take the time to really think about the essay before you write it. If it is very important to you, then it will probably be good. On the other hand, if it's not as important to you, then chances are that you'll be able to put a more interesting spin on it with your essay writing guide.

Marketing Strategy Logic for Marketing - Case Study

Question: Depict about A business report and furthermore pick and association brand proprietor offering and showcasing a vehicle rental assistance (firms in this industry lease vehicles and little business vehicles to private clients and organizations on momentary premise)? Answer: Presentation Market examination is identified with decide the allure of market and to break down the chances and dangers of market as it is identified with the quality and shortcoming of the association. Vehicle rental associations lease vehicle to the clients briefly dependent on the prerequisite of the clients. The Car rental organization that will be picked for this investigation is Abacas Van Hire. It is a main vehicle rental organization at Ferdown in United Kingdom (Abacus-van-hire.co.uk 2016). The organization was built up in 1993 and it is exchanging over 23 years. The proprietor or CEO of this organization is Dave Wolfenden. The organization offers massive vehicles and administrations, with serious week after week and every day rate for both individual and business use (Abacus-van-hire.co.uk 2016). The investigation will show situational examination of this organization through SWOT and PESTLE examination. The investigation will likewise dissect the upper hand and advertising methodology of the organization. A STP examination of this organization will likewise be done in this investigation. Moreover, the investigation will likewise incorporate suggestion for showcasing blend of the organization. Situational Analysis Math device Van Hire is a main vehicle rental association in UK. It gives Vans,Minibuses, MPVs, vehicle and Motorhomes employ for the clients. The organization is holding its situation for a long time in the market of UK. The overseeing chief of the organization is Dave Wolfenden. The present resource of the organization is 12,390.00 (Abacus-van-hire.co.uk 2016). The organization is currently centered around expanding its vehicle rental offices for getting increasingly number of clients. The circumstance investigations of this organization will show the inside and outer business condition of the organization. Outer Analysis PESTLE Analysis Political Political dependability in UK significantly influences the activity of this organization by developing its business with least political pressure. Unhindered commerce understanding associated with UK likewise improves the market of this association through giving simple infiltration methodology where the organization can undoubtedly enter to new market (Zalengera et al. 2014). The principle client of this organization is traveler gathering. They don't convey their own vehicle while result in these present circumstances nation as the get the assistance of such an organization who give vehicle rental help. Consequently, the pace of vacationer consideration in this nation has been expanded. It has additionally increment the income of the nation however the travel industry. Along these lines, there is a full help of Government to this vehicle rental organization. Conservative The GDP of United Kingdom can be appeared as 2988.89 USD Billion as per the review of 2014 (Paterson 2013). Along these lines, it tends to be effectively distinguished that the economy of this nation is rising. The financial ascent in UK has improved the income of this organization. They have additionally gotten money related help from different budgetary parts in light of this conservative development. Social The individuals of UK are moving towards another pattern while driving for a long excursion. They like to have some music and recordings while passing via vehicle. As this vehicle organization gives each one of those offices when leases their vehicle to the client, this resembles a chance to the organization. Innovation Rising utilization of web based business in the market of UK has helped Abacus Van employ to a great extent. Through utilizing this innovation, this organization has given a portion of their activity duties to the outsider organization for procuring progressively number of clients (Moffett et al. 2014). The association additionally utilizes advance advances in the vehicle that they lease to their clients. Lawful Math device has expanded its development opportunity by decreasing the worry for repudiation of its licensed innovation as the Government of UK has given improved protected innovation rights. The organization can likewise accept the open door of giving more and more secure and agreeable vehicles to satisfy the shopper law. Ecological Vehicles under lease that are given to their clients are earth manageable as the consistently gives new vehicle. They never utilize such a vehicle whose age is over 7 years and in this way transmit less measure of carbon impression (Bunce, Harris and Burgess 2014). They lease mixture vehicles to their clients who love to drive in street by having less stable clamor. Figure 1: PESTLE Analysis (Source: Menon et al. 2015) Interior Analysis SWOT Analysis Quality The quality of Abacus Van Hire Company can be found in the coordinated programming frameworks that are utilized for interfacing with different booking habitats. The vehicles that this organization lease to their clients give outrageous relaxation to them. The rental rates gave by this organization consistently feed the necessities of the clients. The brands of this organization are known around the world. Math device Company consistently gives new vehicle to the clients and this vehicles are occasionally kept up (Howard 2015). Customers of this organization love the consideration that they get from the blissful workers. Shortcoming More often than not, the operators who lease the consideration to the clients invest their energy by checking the vehicles to be leased. Aside from that, the worldwide situating arrangement of this organization isn't satisfactory as would be important and along these lines coming up short on the extent of growing in the market (Lee 2014). Numerous vehicle tenant contracts appear to be off base in UK and along these lines this organization face colossal issues when lease the vehicle to the clients. Opportunity Math device Van Hire are searching forward for making long haul rental and renting of the vehicle and hence increment the benefit of the organization. Commonly, remote customers request escorts, who will drive their extravagance vehicle (Guerriero and Olivito 2014). This resembles an open door for the organization as they have effective escorts with them. Danger The Chaotic traffic of in the street of UK is diminishing the enthusiasm of the clients enlist for their voyaging. There is expanding robbery of rental vehicle in UK and therefore, it is by all accounts extraordinary loss of income to the organization. Aside from that, the organization is confronting an expanding rivalry from their rivals like Alamo Rent a Car, Apex Car rental, Avis Rent a vehicle UK, Budget Car recruit, Car employ OK (Abacus-van-hire.co.uk 2016). Figure 2: SWOT Analysis (Source: Shaheen and Cohen 2013) Upper hand (USP) Variables Math device Van Hire Summit Car rental Alamo Rent a Car Piece of the overall industry 37% 21% 19% Top requests 11000 7500 6000 Market development (2011-2015) 19% 16% 13% Number of contenders 7 10 10 Normal Profit (2015) 5464 4894 4500 Table 1: Competitive Advantage (Source: Magretta 2013) One of a kind selling recommendation portrays the extraordinary estimation of the organization for which it is not the same as other organization. The one of a kind selling suggestion of Abacus Van Hire is To Provide Best Leisure to the Customer. As indicated by Conejero, Jordn and Sanabria-Codesal (2014), the organization gives enormous degree to the clients to pick vehicles from their armada of 300 vans, trucks, minibusses, taxi, RVs and trailers. Then again, Czerny, Shi and Zhang (2015) opined that the contender organization like Apex Car rental isn't that much ready to give assortment of vehicle to their clients. Summit Car Rental Company can't give wide scope of Cabs to their clients. Therefore, the clients of Abacus Van Hire are quickly expanding than their rivals organization and they can lease increasingly number of vehicles to their clients. Along these lines, the normal benefit of Abacas Company is higher than their rival organization. As indicated by Shaheen and Cohen (2013), Abacas Van employ give colossal markdown to the clients on leasing the vehicle. They typically give 14%-15% rebate on internet booking of vehicle leasing. Through this one of a kind selling recommendation, the organization has increased enormous segment of piece of the pie and this piece of the overall industry is an excessive amount of high than their rival organization. Then again, Czerny, Shi and Zhang (2015) recommended that the happy representatives of this organization are consistently participate in serving the clients. They generally stay in contact with existing clients and find new client through the referrals of existing client. Along these lines, the booking request of vehicles that this organization gets is a lot higher than their rival organization. BCG Matrix Figure 3: BCG Matrix (Source: Palia, De Ryck and Mak 2014) The situation of Abacas Van Hire Company can be seen through Boston Consultancy Group Matrix (BCG Matrix). This framework shows that money required for quickly developing business originates from the companys different units that are at increasingly full grown stage. This framework likewise shows the result of the organization, which are declining in the market. Canine The items in this stage have low piece of the pie and low market development. Along these lines, this stage doesn't devour any cash and furthermore doesn't win any cash. It has been discovered that vehicle like Ton Dropside has no market development and therefore the piece of the overall industry of this item is additionally low (Talebian 2013). The client doesn't care for this vehicle in view of its high weight and greatest utilization of diesel. Accordingly, the Abacas Van Hire Company has chosen to wrap up this vehicle. Question Mark It has been discovered that van Small and Crewbus LWB have enormous market development however the piece of the overall industry is low and subsequently it brings about huge net money utilization (Abacus-van-hire.co.uk 2016). In spite of the fact that this carhas high potential to pick up piece of the overall industry however on the off chance that this cardoes not prevail inside a specific timeframe, at that point it will be in the Dog stage. Stars The vehicle like MWB Hi-Top has colossal market development and in this way expend huge measure of cash yet on the opposite side, it additionally has high piece of the overall industry and for this it acquires parcel of cash. It this vehicle can hold its piece of the pie then it very well may be money cow and be the market head. Money dairy animals As the leade

Gay Marriage And Gay Rights - 2550 Words

Kaetlyn Hendrix Dr. Mullins Comp II 8 May, 2015 Gay Marriage and Gay Rights For years there has been a debate on gay marriage and gay rights in America. Often government keeps pushing the issue back, or refuses to partake in the debates and discussions on whether or not this type of union is â€Å"legal† in the United States. My hope with this paper is to prove that gay marriage is not in fact unconstitutional, but that there is a right to freedom for everyone, no exclusions. When it comes to gay marriage, there seem to be a number of contributing factors that weigh in on the decisions made on the acceptance of gay marriage, most of which seem to be religious, but can also be very heavily weighed on political views. Though religion and politics should not intermingle and be the determining factor on whether or not people should have the right lo to love and marry whomever they see fit, they do play a major role on the gay community, and their own life decisions. Of course there all sorts of different theories on what coul d happen if the United States government allows for the gay community to marry people of the same sex, including accusations of beastiality and incest, there is no actual connection to these theories, only causing a panic in our society, and allowing fear of what may be make the decision for these people’s lives. My goal today is to touch on some of these political issues with the gay marriage issue, and the onset of an epidemic that may occur if they do allowShow MoreRelatedGay Marriage : Gay Rights And Peoples Rights737 Words   |  3 PagesGay marriage in itself is not bad at all, but marriage is the binding of man and woman, not of either one of them. Gay marriage is not truly marriage and if the gay people would like to have a union, they should not call it marriage. Many a person would say gay marriage is not wrong because it hurts no one. This essay will prove to you that it is, in fact, wrong. It actually can conflict with religious rights and people’s rights to an opinion. Although it is the United States of America and everyoneRead MoreArticle On Gay Marriage Rights1686 Words   |  7 PagesEnglish 101 10/25/16 Krietcsh Gay Marriage Rights Can you believe that in some parts of the world it is still illegal to be homosexual , or better yet to marry the person you love if they are the same sex as you? Many people use religion to try a stop gay marriage rights. But religion has nothing to do with the fact that it is every human being’s right to marry the person they love.Gay Marriage has always been around for example â€Å"Evidence exists that same-sex marriages were tolerated in parts of MesopotamiaRead MoreMarriage Rights For Gay People967 Words   |  4 Pagesto research, I decided to narrow my research to marriage rights for gay people. 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Sullivan supports the idea of gay marriages while Bennett opposes the ideaRead MoreThe Debate On Marriage And Parenting Rights For Gay And1 673 Words   |  7 PagesThe debate on marriage and parenting rights for gay and lesbian individuals has been one of the most hotly contested social issues in recent history. While many arguments are cited to prevent gay couples from enjoying equality, these arguments ultimately condense to concerns rooted in homophobia. Opponents of the LGBT community contend that same sex parenting contradicts the natural order of the world, subjects children to unnecessary societal stigma, and that the state has a right to favor heterosexualRead MoreEssay about Gay Marriage Rights969 Words   |  4 PagesGay marriage rights have been denied from homosexuals for years. It has been proven that it is okay and can function properly in todays society by mainly states in New England, and a few others. This situation greatly resembles interracial marriage back in the mid 60’s, and now as a society we all look back and see how wrong it was for us to deny it. This fight gets bigger and stronger a nd continues to dominate the news. This has been one of the top fought over topics for the past half century andRead MoreGay Marriage: A Right That Is to Be Accepted Essay700 Words   |  3 Pagesunited states have made gay rights legal, meaning only sixteen states in an entire country with 50 states allow gay marriage.(â€Å"Where State Laws Stand†) I want to take a stand for gay marriages, and why it should be legal. Most people agree and disagree about legalizing gay marriages. To be honest, is it really a big issue? If gay marriages become legal, it won’t end the world. Social Science Quarterly have even found that â€Å"Laws permitting same-sex marriage have no effect on marriage, divorce and abortion

The Scarlet Letter Vocabulary and Key Terms

The Writing Center At Union Institute University

The writing center at Union Institute University exists to help writers here at Union. We work in tandem with faculty to help students improve their craft of writing. Writing center tutors can guide students, helping them become confident, powerful writers. But for us to help them, students must be curious; they have to believe they can improve, and they have to be willing to work toward that end. As instructors, we must ask ourselves what we can do to facilitate these characteristics in students. In 1984, Stephen North penned a landmark essay, â€Å"The Idea of a Writing Center.† In it, he wrote about writing centers’ struggles to be understood and emphasized the transactional, synchronous conversation about writing that most writing centers focus on as their mission. Current writing center scholarship still cites this article regularly. Its content has withstood the test of time, and the writing center experiences North transcribed are still relevant today. We work with many students who are well prepared for a writing center session, and of course, we have our regular clientele who clearly find value in our assistance. But we also frequently work with students who don’t understand what we do. Here at Union Institute University, students send us brief emails, simply attaching a paper. Some include a note; some don’t. Sometimes students ask us to edit their papers or they’ll ask us to correct an essay and return it. Sometimes they tell us who they are;Show MoreRelatedCarl Roger s First Career Choice891 Words   |  4 Pagesagriculture, at the University of Wisconsin–Madison, where he was a part of the fraternity of Alpha Kappa Lambda, followed by history and then religion. At age 20, following his 1922 trip to Peking, China, for an international Christian conference, he started to doubt his religious convictions. 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Lying, cheating scumbags, who were greedy and did not assist the poor could be reincarnated upon death into a life of poverty and illness. With a little hope, such a soul would learn a valuableRead MoreElectrical Engineering Research Paper1970 Words   |  8 Pageselectrics are concerned with the production and use of electricity . They are members of the largest branch of engineering.(Career Information Center) The focus of electrical engineers is on the generation and supply of power, and the focus of electronics engineers is on applications of electricity to control systems or signal processing.(Career Information Center) Electrical and electronics engineering had their true beginnings in the 19th century. In 1800, Alexander Volta made a discovery that opened

Analyses of Profitability of Company

Question: Discuss about the Analyses of Profitability of Company. Answer: Introduction This report guides the owner of splash on the profitability of company and also guides on how business profitability can be improved. Apart from this, it guides on what additional reports can help the owner in business decision making process. Analyses of Profitability of Company As seen from the profit and loss summary account it can be seen that company has earn the profit of $1679.00 in the month of December and it is expected that net profit will rise in future months depending on the growth of business. On looking at the profit and loss statement it can be said that business has earned the revenue of $ 40,891.00 in month of December and cost of sales cost $28,062.00 in the same month. So, according to profit and loss account the gross profit of company is 31.37% and it amounts to $12,829.00. So it can be said that overall gross profit was excellent. Other expenses amounts to $ 11,150.00 that includes amount paid to advertising, cleaning, electricity, rent, internet and wages. After deducting the expenses from the gross profit, the net profit calculated as $1,679.00. Below is the profit and summary of Splash business for December month: Profit and Loss Account for Splash Company Particulars Type Amount ($) Sales Other Income $ 32,563.00 Sales - Race Income $ 828.00 Sales Train Income $ 7,500.00 Income Total Income $ 40,891.00 COS Other Cost Of Sales $ 22,062.00 COS Train Cost Of Sales $ 6,000.00 Cost Of Sales Total Cost Of Sales $ 28,062.00 Gross Profit $ 12,829.00 Advertising Expense $ 3,500.00 Cleaning Expense $ 125.00 Electricity Expense $ 125.00 Internet Expense $ 150.00 Rent Expense $ 1,250.00 Salaries and Wages Expense $ 6,000.00 Expense Total Expense $ 11,150.00 Operating Profit $ 1,679.00 Other Income Total Other Income $ - Other Expense Total Other Expense $ - Net Profit $ 1,679.00 Profitability Ratios These ratio shows the profitability of the company for the period calculated. It shows percentage of profit earned in various contexts. Gross profit ratio: This ratio tells the percentage of gross profit earned on net revenue for the period. Gross profit is calculated as net revenue less cost of sales (Bull, 2007). Formula: Gross profit/Net revenue Gross profit percentage: $ 12,829.00/$ 40,891.00 = 31.37% Net profit percentage: This ratio tells the net profit earned by the company on the amount of sales revenue. This ratio is very important from the point of business owner and investors. Formula: Net profit/Net revenue Net profit percentage: $ 1,679.00//$ 40,891.00 = 4.10% Five Recommendations to the owner to improve the profitability of the company Recommendations It is highly advice to the business owner to control the expenses. It can be done through minimizes the wages paid to the staff and to find the staff with multiple capabilities that can perform various operations. Increase the margin through asking discount from the suppliers and increase the sales price of goods that have huge requirement in the market. It is advised to the owner to reduce the market cost through use those methods that gives maximum profits and stop using the methods that does not help in sales. Owner must keep a watch on inventory stock as piling of inventory gives rise to extra carrying cost as well as requires huge storage space. Therefore it is advised to make an order of purchase as and when required. Free add-on- sales helps in increasing the sales of products that have low sales quantity (Drake and Fabozzi, 2012). Reports that helps Splash in making the business decisions Cash flow forecast reports helps the owner to check for the forecast of cash to be received and it can be check from reports. References Bull, R. 2007. Financial Ratios: How to use financial ratios to maximise value and success for your business'. Elsevier. Drake, P. P. and Fabozzi, F. J. 2012. Analysis of Financial Statements. John Wiley Sons.